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Agenda

 

DAY 1 DAY 2 DAY 3

 

Day Three - 19 November

 

8h30

Welcome Coffee   sponsored by:

9h00

Chair Opening Remarks

Jennifer S. Ullman

Associate Director

International Public Policy & Regulatory Affairs

Verizon Communications

9h10

Mobile Advertising & Marketing

  • Recent industry developments
  • The web 2.0 usage on mobile experiences
  • Business models within the value chain
  • How operators can create a sustainable business giving value to consumers
  • Content and privacy issues

Terence Reis

Managing Director, LATAM

Mobile Marketing Association

9h40

Increasing ARPUs and Reducing Costs Through Managed Services

Mario J. Fernandez

Director Sales and Marketing Latin America

IMImobile

10h10 Networking Coffee Break
10h40

Mobile Entertainment: Delivering Mobile TV & Video

  • Content as a key driver
  • Business model issues
  • Overcoming technical and device barriers
  • How are players working to provide mobile TV
  • Trends

Alfonso Perez-Soto

Vice-Presidente Business Development LATAM

Warner Music Latin America

11h10

Sharing the Experience of Brand Re-launch and Proposition in a Competitive Market

José J. González

Market Director

Open Mobile, Puerto Rico

11h40

FMC & Triple and Quadruple Play Services Strategies

 

The Fixed Mobile Convergence Advantage – Raising the Stakes in the Battleground for Market Growth and Profitability

The business model for bundled services is well understood in the industry. The more services an operator can offer its subscribers, its ARPU increase and its subscriber churn decreases. However, depending on the assets an operator owns, bundling multiple services becomes challenging.

What are operators doing and what must they do to enable these converged services across their disparate fixed and mobile networks and to their converged IMS networks as they evolve?

Randy Waters

Vice President Market Development

Comverse

12h10 Interactive Business Lunch
14h00

Deploying Competitive Triple and Quadruple Play Services & VoIP in the Triple Play Strategy

  • Maximizing the service offerings: impact of convergent services on the operator’s business
  • Facing technical challenges to become a multi-services provider
  • Building the portfolio of services

 

Participants:

Jean-Marc Escalettes

Vice President Americas, Middle East & Africa

Orange France Telecom

Mauricio Cabildo Hernandéz

IP Product Manager

Cablemás, Mexico

Isidoro Attar (to be confirmed)

Commercial Director

Telmex, Mexico

14h40

Market Forecasts for Pay TV and IPTV

  • Looking at the potential of IPTV services in the region
  • Synergy and profitability with the offer of integrated services
  • The content challenge: offering personalized services

Mauricio Cabildo Hernandéz

IP Product Manager

Cablemás, Mexico

15h10

Outsourcing vs. In-house Development, Which is Better and Practical?

Juan Utate

IT System Development

Orange Dominicana

15h30 Networking Coffee Break
16h00

Panel Debate: Mobile Roaming Issues

  • Addressing the challenges of international roaming
  • Increasing ARPU by maximizing telecommunications services usage by frequent roamers
  • The impact of the new technologies in QoS and revenue assurance

 

Moderator:

Libby Mackay

CDMA Development Group

 

Panelists:

Boris Velandia

Interconexion General Manager

Telefonica Movistar Venezuela

Lydia Moise

Roaming Manager

TSTT Mobile Services

Barry Metz

Product Manager, Wireless Clearing & Settlement

VeriSign

Brody Bryant

Vice President Business Development

NextGen Clearing

16h40

Telmex Presentation

TIC Impact in Latin American Companies

  • The Latam market behavior against other regions
  • The Providers Service Supply evolution
  • The new market requirements. Managed Services, Unified Communication, Security

Isidoro Attar

Commercial Director

Telmex, Mexico

17h10 Closing Remarks & Adjourn

 

 

 

Free Evening

 

 

 

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